Marketing management
Kotler, Philip
Marketing management - 7 - Paris : Publi-Union, 1992 - 812 p : graph., tab., index
2857900759
Marketing
Planification
Consommation
Comportement social
Psychologie
Marketing management - 7 - Paris : Publi-Union, 1992 - 812 p : graph., tab., index
2857900759
Marketing
Planification
Consommation
Comportement social
Psychologie